Today we’re kicking off an exciting new series for the Guild blog called #AskRen. Ren Ferguson, our VP of R&D and Manufacturing, is a luthier, craftsman, artist, and all-around amazing leader and visionary to have on our team. Currently, Ren is designing and building the new Guild factory in Southern California. He’s laying out the blueprints, designing the fixtures and jigs, and getting all integral pieces in place. It’s an exciting time for Guild, to say the least.
We’ve been paying attention to the blogs, social media, and forums, and we know that you all have some questions! So, here’s your chance to ask Ren himself. Just leave your question in the comment section below, and every few weeks or so, we’ll pick out a few topics to cover.
To start us off, here are a few questions from Marketing Director, Naomi Con:
Naomi: It’s probably too soon to share too much detailed information about your production plans, but can you at least give us a little hint of what model(s) you want to start with?
Ren: The M-20, will be our entry back into the American-made market. We’re returning to Guild’s early and humble history…our roots. By design standards, the M-20 is a simple guitar, but if we can glean anything from sales of the current import version (best-selling M-120), we’re confident it will be well-received. Of course, we’ll use premium hardwoods and it will give all the guitar connoisseurs out there an American-made Guild acoustic that is true to the period when these guitars were first made. From a manufacturer’s perspective, the M-20 is is a great place to start since it is so simple. We are starting with a fresh team of luthiers, a new facility, and new tools – any learning curve will have less of an impact.
Naomi: Okay, enough serious stuff. Word around town is that you aren’t just a luthier, but you are also an amazing chef! I’m sure all Guild fans want to know…what’s your all-time favorite dish to cook for your family?
Ren: Any wild game dish. My choice ingredient is always something I hunted or grew myself. Basically if God took care of growing it up, I want to eat it. Animals in their natural state, in their prime, is the best there is to offer guests and family and that’s why I got into cooking. If I’m going to take an animal’s life, I want to do it justice. I try to use all the parts and make it taste the best it possibly can.
Feel free to submit your questions in the comment section below! We promise we’ll read each one and try our best to cover as many topics as we can.
*Please note: We know Ren has had an extensive career in the industry, but we’d appreciate it if you keep your questions Guild related. We reserve any right to remove any questions or comments that are inappropriate.